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Best software to manage large inventory with variations

Hi I am in the process of inheriting the family business which is online retailing special purpose tooling such as taps and dies, lathe and milling machine tooling and much much more

We are selling with these current channels :

eBay (2 stores) BigCommerce webshop Phoning up to order items instead of filling out a cart And also about 2% of our sales come from in person as we aren’t a shop front, we are residential with workshops out the back which doesn’t see much of the public.

My biggest issue is currently deciding how to keep track of over 2500 different lines of items , a few hundred of them being a unique product and the rest coming from size variations

So it’s like selling the same shirt but with small medium large extra large etc with the price going up / down depending on the option chosen.

This is my current plan, please tell me if I’m off:

Generating SKU’s for all items variations as only 10% of this has been done

Having a ‘master’ list; meaning if I update the inventory value on this layer , each other channel it’s connected to is automatically updated (eBay, BigCommerce etc)

This is where I need help from you guys, what would be the best software that would allow me to keep track of all our items and automatically update when something is sold on eBay or our website ?

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Facebook Ads – In House or Outsource?

Hi everyone,

Relatively new to the sub but been in e-commerce for 5 years now(!). For the past several years, we’ve been almost exclusively Amazon FBA Sellers. This year, we launched our own Shopify storefront and are really hoping to build our independent brand.

In order to generate any traffic at this point my main strategies are to use FB + Google Ads. But I cant decide whether I should spend the time learning, failing, experimenting, to pick up these skills myself (I’m a full time med student, and frankly when school starts backup I just might not have the time to become an expert) or hiring a digital marketing agency to take the lead on this front.

The biggest problem is that potentially without an agency fee I could be profitable at a much lower ROAS (2.5-3X) If I hire an agency, I would need my volume + ROAS to be quite a bit higher just to be profitable. So far the firms I’ve met with that I really feel confident with in terms of potential results are quoting around 1700-1800/month to manage ads. That’s a pretty hefty fee but I also don’t know if thats really standard.

Interested to hear yall’s insights and advice. Thank you in advance!

EDIT: Sadly, this didn't pan out well. We went with the agency, and the results didn't live up to the promises. For those interested

AD SPEND: $5,032.35

PURCHASES: $1,475.47

ROAS: 0.29X

AGENCY FEES: $8,750.00

ROI: 0.11X

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Ali Reviews Help

I need help ASAP. I'm using the app called Ali Reviews by fire apps. My question is how do I edit the number of reviews per load. I want my TOP 4 reviews to be showing first on every product.

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Out Of state LLC and taxes?

I want to start an E-commerce business but the name is taken in my home state. I Also plan to become a digital nomad soon as this pandemic is over. How do taxes work when you aren’t in the state you form your company in? Do you file in that state or in the state you currently are in? Also understanding tax nexus is a monster. Any tips navigating this is much appreciated!

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How and where should I start my business?

Just graduated hs this past year and wondering what’s the best and profitable way to start up a business?

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Can you add products to Facebook commerce without a website?

I am currently building my website but I also need to add the products to my Facebook page shop and the Website field is now mandatory apparently even when the "This doesn't have a website" option is selected, is there any way around this?

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Do you know how ecommerce giants have increased their conversation by 50% just by using appropriate colors. You can do it too !

Let's talk about how it’s only the inside that counts and that the best product–regardless of how it looks–always wins, that isn’t really the case in retail. With 93% of the consumers placing visual appearance above other factors when shopping, it’s pretty obvious that looks matter (a lot) in this industry.

You could have a really awesome store but if you can’t present it in a way that would be irresistible to your target audience, they’re not going to check it out.

Fortunately, there are a number of psychological strategies you can implement to make your store more attractive. Below are a few insights you can look into:

Colors

Colors can influence perceptions and actions for consumers, so pick your palette wisely.

Here’s a rundown of what basic colors mean and how they’re used in retail environments:

Red – This gives people a sense of urgency, which makes it ideal when you’re running a time-sensitive promotion or a clearance sale. The color red encourages people to take action and to do it quickly, which is also why a lot of fast food restaurants adopt the color in their stores.

Blue – Blue evokes trust and security, which is why most banks incorporate it in their logo and marketing collateral. It also encourages calmness and can be used to soothe customers.

Green – Like the color blue, green also has a calming and soothing effect, so you can use it when you want to reassure customers and encourage trust. It’s also linked to growth, nature, and wealth.

Yellow – Yellow arouses the appetite, which is probably why a lot of fast food chains use it in their stores. The color also evokes energy and is used to grab customer attention.

Black – Class, sophistication, and sleekness are the most common things associated with black, which is why it’s frequently used when marketing luxury products.

Before you pick up your paintbrush…

It’s important to remember that these color meanings and perceptions aren’t set in stone. Society and ethnicity can play a huge part in how colors are perceived.

For instance, the color red denotes energy in the west and joy in some Asian countries but it also signifies mourning in certain parts of Africa. And white may be associated with weddings or purity in western cultures, but it is the color of death in China.

In addition, age and demographics can affect how people perceive colors. Younger people for example are more receptive towards bright colors, while seniors prefer subtle hues.

Be sure to do your research on your target market. Where are they from? How old are they? Get the answers to these questions and run tests before making any big color-centric decisions.

I Hope you got something using from this for your store. Btw if you need any help regarding store audit or need some help in growing your store or brand then feel free to hit me up!

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Selling to EU after 1 July

I operate a e-commerce website selling goods internationally. Most of my sales are in the US followed by UK and then EU.

As we sell on a couple of different marketplaces I understand VAT will be collected by them however for the dozen or so EU sales we get each month I don’t want our customers to have to pay to receive our goods.

EU volume doesn’t seem worthwhile for TP logistics.

As a UK registered LTD company (UK Vat Regd) what is the best way to collect and pay VAT for my customers?

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I think ecommerce owners on tiktok that give business advice but they aren’t profitable LOL

If you sell something for 39.95 and it costs you $35 CPA you should not be giving business advice lol

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Question regarding customs + duty taxes

When I order items internationally, many sellers always end up writing $10 + gift when they declare the value of the item to avoid customs+duty fees for the buyer.

I'm wondering is the package is not insured for the full amount if the seller does that? What would happen to the seller if the package ended up getting lost or damaged?

I also read that insuring the package and declaration of the value are 2 separate things. Does anyone know exactly how this works? Thanks!

submitted by /u/helicon100
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