I’ve been running FB ads on two stores for the past week or so, receiving very few visitors and no sales but relatively high impressions on the ads. I don’t believe either of my websites look bad, the video ads I’m using are high quality, and my detailed targeting are all directly related to my product. I’m considering using influencer marketing but I’d prefer to stay away from that as It’s less consistent and harder to scale, also I’ve had bad experiences with it in the past. What am I doing wrong? Please feel free to ask any questions you may have.