PLEASE HELP! Simple Metrics to Evaluate our E-Commerce Business

Hello Guys,

As the title suggests, I am looking for simple metrics that I can use to assess our e-retail business.

I work for a wines and spirit company, so we DON'T have an e-commerce site but rather work with third party sites and already established drink platforms and websites.

What kind of data/information should I be on the lookout for to evaluate how our brands/competition are performing on these sites that are meaningful and easy to track.

PS, we may not always have access to backend data from the sites, so it will be helpful if I could get suggestions on things that are possible within my control.


submitted by /u/champagne-hypnosis
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