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Anyone here ever try using EDDM (Direct Mail) for marketing their store?

We're having trouble converting our FB ads so we're looking for another way to market. EDDM seems perfect in terms of cost compared to FB – $.20 per home vs dollars. The numbers make sense on paper, but I'm wondering if anyone here has ever tried it. Any luck?

We sell salt which means everyone's a potential customer, so EDDM blanket covering entire neighborhoods also just makes sense for us in particular

submitted by /u/spetri3658
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