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How important is free shipping?

We've launched our us based site, finding the traction pretty slow though, wondering if shipping might be the barrier to higher conversions..?

Our products that we ship are heavy and so it's hard to find the balance for the pricing – also would be great to get feedback on the store design since i designed and built it 😉

us.eastimperial.com

All feedback welcome!

submitted by /u/futureman2099
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