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FB Ads – Conversion Rates

Hi! Sorry if this topic has been posted recently. This is my first time running FB Ads, just had 2 go live yesterday and 1 today. I cannot stop refreshing and obsessing so I had to take a break and switch over to reddit for a sanity check.

Figured since it’s top of mind for me, I’d ask what you all consider good vs bad conversion rates via FB? At what point do you abandon one ad and put that money into one that seems to be working better.

My product has a few use cases so I am testing out which use case(s) resonate with the masses.

Any insights or stories would be great!

submitted by /u/that_heavy_love
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