Quick question when it comes to scaling and budgeting.
Running the tests I currently have an ROI of 8+ which I've been told is great.
MY brand has a lot of social proof and had thousands of orders prior so it's not a magic product or anything. But I've just never done FB ads properly before.
At the moment spending £40 a day. I haven't changed the ads once and it's had a consistent ROI for about a month straight.
With Christmas and black Friday coming up. I was to ramp up the testing this month then the winners next month. no issues there.
However, is there anything I should be aware of when the daily budgets go from £40 to £400 a day?
I've taken out a credit card for cash flow purposes… that's all I can think of…
When dealing with bigger budgets what do I need to consider?