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Fast-growing e-commerce stores by traffic (November 2020)

Ever wondered what the top growing e-commerce stores are?

I looked at the traffic of 1M stores. Here are some that had over +100% growth this month in terms of traffic. I do this a lot to infer trends.

Peel (buypeel.com)

116.8k monthly visitors, +207% compared to last month

Peel sells super-thin phone cases and screen protectors. These are great cases, form-fitting, ultra-thin, made out of polypropene plastic. The case has a matte finish and does provide a decent grip, much more than a bare phone.

Their top acquisition channel is SEO, and their average product value is $29.

L321 (l321mods.com)

104.6k monthly visitors, +168.4% compared to last month

L321 sells Xbox/PS/PC mods and accessories. Their top acquisition channel is SEO with traffic coming from US, UK and Germany.

OAKLANDISH (oaklandish.com)

105k monthly visitors, +116.8% compared to last month

Oaklandish is a fashion line and retail store located in Oakland, California, in the United States. The brand promotes civic pride through a series of T-shirts, hoodies and accessories showcasing symbols of Oakland. Their traffic is in large part (87%) coming from the US, followed by Canada at (4.6%). A lot of customers browse to the site directly, and a lot of new customers find the store through organic search. They mainly sell t-shirts and hoodies, and their average product value is $45.

Kuna (getkuna.com)

657.2k monthly visitors, +109.5% compared to last month

Kuna sells smart home break-in prevention solutions. Kuna is an app-based home security platform that powers a range of DIY smart devices like outdoor cameras, lights, and motion sensors so they fit seamlessly into your home. Their products range from video doorbell to security lights and the average product value is $184. Their top acquisition channels are search and email marketing.

I have a startup that collects e-commerce data. There are more top growing stores listed here (free): https://usecart.com/top-shopify-growing-stores

Hope it helps!
Mike

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Building my first e-commerce shop

Hey guys, I’m building my first Shopify e-commerce as a clothing retailer and I wanted to ask you, if I should promote my articles on a new made Instagram account? And has anybody made some experience with retailing clothes? If so, how did you promote your business?

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First online store review and feedback

Hi everyone , so I launched a Shopify dropshipping store few weeks ago and hasn’t gotten any sales so far , I’ve tried Facebook ads and influencer marketing already , but analytics aren’t looking good still.

So I want to hear your opinions on my store

https://dealslogic.net/

Thanks !

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Now that Black Friday weekend is over, what can ecommerce owners do to converting these one time buyers into long-term customers?

Now that Black Friday weekend is over, what are you doing to converting these one time buyers into long-term customers?

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For those who sell on Amazon/other marketplaces

Hey ecom sellers!

I am building a tool for shoppers that organizes and tracks at an item-level across all major online retailers.

Think of it as a product-level Mint – much better for categorization and budgeting.

But things get interesting when we start analyzing the customer's purchase behavior. Let's say you sell a protein bar online, and your potential customer is currently buying a generic brand on Amazon. We can surface and recommended your items based on similar purchases from the past.

Is this something you would be interested in as a partnership opportunity?

How else could we build this so that you would be interested in data on your customers, or partnership ops?

We have a team / the tech in place and will be launching our app to shoppers in early 2021. For reference, here is our landing page that has more details: Jules

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Paypal Payments On Hold

Hi people,

Hope you are doing great! Is there a way to avoid the Paypal Holds? I mean, it really slows down my sales growth. This is something we must adapt or there is some way around it?

Best regards

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CDP vs CRM vs DMP: Their Differences, Capabilities, and How They Can Work Together

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French administration suspects Wish of selling counterfeit products

A French administration in charge of consumer rights and fraud has investigated on Wish, the mobile e-commerce platform that recently filed to go public. While the company generated $1.9 billion in revenue in 2019, the French administration believes Wish could be selling products, such as sneakers and perfumes, with images incorrectly showing the logos of famous brands.

In addition to those wrongly labeled products, the administration says Wish pretends products are on sale while they aren’t. The platform could be displaying -70%, -80% or -90% on some products even though the original price is completely made up.

The administration in charge of the investigation is the direction générale de la concurrence, de la consommation et de la répression des fraudes (DGCCRF), an administration that reports to the French Ministry for the Economy and Finance. They have transmitted the report to a court in Paris.

Now, it’s up to the court to decide whether the allegations are right or unfounded. “The court can subpoena Wish or offer to plead guilty. We should know in the coming days,” France’s digital minister Cédric O told me.

On Twitter, Cédric O highlighted one case in particular. “Wish already stood out during the first lockdown by selling facemasks that don’t meet safety standards. French people who are using the app to find low-cost products should know that they’ll mostly find scams,” he tweeted.

If Wish is found guilty, the company could risk up to 10% of its annual revenue in France. In particular, it’s going to be interesting to see whether Wish is responsible for products sold by third-party merchants.

The timing of the case is a bit odd as Europe’s upcoming Digital Services Act should overhaul the e-commerce directive from 2000. All eyes are on content moderation, but the Digital Services Act should also focus on counterfeit sellers, the liability of marketplaces and more.

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Cyber Monday: Up to $12.7B will be spent online, marking biggest-ever US shopping day

Thanksgiving and Black Friday online shopping this year had big gains on 2019, but both still fell somewhat short of expectations in what is proving to be a good if more muted holiday shopping season, without the usual physical crowds to help enforce Covid-19 social distancing and many feeling the economic strain of the health pandemic.

Now all eyes are on “Cyber Monday,” which has for the last several years has been the biggest online shopping day of the four-day stretch. Adobe predicts that it will be the biggest shopping day yet in the US, with between $10.8 billion and $12.7 billion spent, while Salesforce's forecast is in the middle of that range, $11.8 billion. Globally, Salesforce believes the figure will be $46 billion.

Adobe figure of 40% of sales on smartphones has been relative steady all week. Shopify, which typically works with smaller merchants, has put the figure closer to 70%.

For some context, Black Friday came in at $9 billion and Thanksgiving at $5.1 billion this year according to Adobe's figures. And last year $9.4 billion was spent on Cyber Monday 2019.

Salesforce was more optimistic: it said that digital revenues on Black Friday were $12.8 billion with global figures coming in at $62 billion, while Thanksgiving was closer to $6.8 billion in online sales in the US, with the global figure around $30.4 billion.

“Cyber Monday is on track to break all previous records for online sales. Consumers will likely take advantage of the best discounted items today like TVs, toys and computers before price levels start creeping back up throughout the rest of the season,” said Taylor Schreiner, director, Adobe Digital Insights. “Shoppers are encouraged to do their gift buying soon as shipping in time for Christmas will get more expensive in the coming weeks.”

We will continue to update these figures as we get more data in. Adobe, for example, said that it believes that a whopping 29% of today's revenue will come only between 7pm and 11pm Pacific (after work is over for the day).

(Part of the disparity in the two companies' figures is based on methodology. Adobe bases its figures on 80 of the top 100 retailers in the US, covering some 1 trillion transactions. Salesforce is using data gleaned from its Commerce Cloud, covering billions of engagements and millions of social media conversations, which it then combines with further analytics in its Shopping Index.)

One thing that is clear from both companies is that Cyber Monday continues to be the biggest day of them all. Why? It's a perfect storm: the big rush of sales for the holiday season are up, but everyone is back at work, so they shop online instead of in person. Hence, big numbers on Cyber Monday.

As with the other days of the long weekend, one thing that has been impacting sales numbers is the fact that sales are starting earlier and earlier, but Adobe said that many consumers still believe that big bargains are laid on for the specific day. Some of the most popular shopping categories have included computers (marked down 30% on average), toys (20% discount), appliances (21%) and electronics (26%).

Bigger businesses continue to reap the biggest spoils in online shopping — not least because they still provide the best range of delivery, pick-up and return options to consumers, which become an even bigger set of priorities as you move further away from more amenable early adopters and into the more general population and potentially less experienced online shoppers. The conversion rates for big retailers (over $1 billion in revenues annually) are typically 70% higher than for smaller businesses.

Still, small businesses have tried to spend years catching up, boosted by various startups and companies like Shopify building tools for them to “be like Amazon” in their fulfillment, delivery and other features. Adobe said that Small Business Saturday, the newest of the Thanksgiving shopping holidays, saw $4.7 billion spent, a record for the day and up 30.2% on 2019. And to underscore just how tough times are for small businesses, Adobe said that the money small businesses were bringing in online this year was a whopping 294% higher than an average day in October.

So far some $23.5 billion has been spent during the holiday weekend.

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Email Solution for Uniquely Generated Reward Voucher

Hi everyone!

I have recently started my online store, and I would like to increase my sales using email marketing. But I am not sure is there any email solution can fit my needs.

The kind of email marketing I would like to do is like this:

– I would like my customer to take a picture of their products that purchased from my site and share it on social media and tag us.

– By doing so, I can get my customers' help to promote on my behalf, and increase my brand awareness.

– Of course, they are not doing this for free. Once they have shared the photos on social media. I will give them a discount voucher (via email) for their next purchase in my store, once I have verified their actions are completed.

So, here comes my problem, I do not know any email solution out there that can do individual targeting email. This is because I would like to send an "auto" email to each of my customers once they have done their part. All of the email solution I know (MailChimp, SendInBlue, etc) they distribute campaign email to an audience group, instead of individual email.

Of course, I can do it in a manual way. Creating a template email, and send it to customers one-by-one after I've verified their actions, using a random discount code generator.

I am just seeking an easier way out. Do comment below if you know there is any email service that can suit my need. (hope I have described my scenario detailed enough).

Extras Info

Web Hosting: Webflow

Current Email Provider: Zoho

Still exploring how to use MailChimp.

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