From Kitchen Experiments to Cult Favorite Skincare Brand

When her children started having severe skin issues, Janell Stephens struggled to find safe, natural remedies that offered more than a temporary fix. So the mom of five turned her kitchen into a laboratory playground in pursuit of a solution, mixing fresh fruits, herbs, and oils into skincare and hair care products. In 2011 Janell launched Camille Rose to bring her products to the public. In this episode of Shopify Masters, Janell shares with us the hurdles of finding the ideal production partner, grassroots marketing, and how COVID-19 affected her business. 


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