Is it possible to create a successful white label brand through e-commerce?

I’ve been asking a few questions on this sub Reddit and everyone is super helpful! I didn’t know the exact name for my business because I knew it wasn’t dropshipping but someone pointed out I have a white label business. I’m 23 and started West Coast Gadgets a year and a bit ago but stopped for a while and now plan to put everything I have into the business. I’m young and so don’t have a lot of money but the goal is as I sell stock with the products I have I can get better higher quality gear in and down the line create my own unique products. I’m currently working on improving my website and there’s a few ideas I have to build my brand. The gear and gadgets I sell are outdoor hiking and camping accessories and I live in a hiking paradise and am also a photographer and videographer and thought about creating weekly YouTube videos about hiking, camping, survival techniques and more to build an audience. I have a few other ideas to add value to my brand like including in every purchase a bit of a small guide book on outdoor survival techniques, things to avoid and things that could help you survive in a worst case scenario. If anyone has some insight or suggestions on how to build a white label brand that will eventually move to selling my own products once I can afford that.

submitted by /u/daylincooper
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