How This Entrepreneur Brought Consistent Sales to a Seasonal Business

Founder of Glade Optics, Curt Nichols wearing some of the ski gear that the company makes.

When Curt Nichols was working at his first 9-to-5 job after graduation, he craved a creative outlet and wanted to start a side hustle within the skiing category. Curt launched Glade Optics to bring skiing goggles and helmets directly to consumers. In this episode of Shopify Masters, Curt shares how he built a seasonal business with consistent sales through quality, customer service, and turned the business into a full-time venture.


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