How important is having social media pages? (dropshipping)

How important is having social media pages in your Shopify store?

It takes quite some time to set up a Facebook, Pinterest, and Instagram page that looks "developed" with posts and wanted to know if the payoff was worth it. I can never be sure if a specific store will be a success, and I don't want time building social media pages that nobody will see, but at the same time, the LACK of social media may cause customers to turn away

I understand how important building trust with customers is, but I've never looked at a brands social media pages (might be just me), and if it isn't that important, Id rather spend my time on something else

submitted by /u/buffinman_ha9000
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