I've successfully built and drove millions of people, and generated hundreds of thousands of dollars through organic SEO methods, rather than any other method to bring clientele in!
All these gurus, and hype-men claim Instagram marketing, and influencer marketing, and facebook ads, and all this stuff is the way to go but really profit margins don't seem to ever be that high, and the people seem to never actually grow and prosper all that much!
On top of that, in organic you get TONS of leads for basically free! (You still of course have to pay for SEO maintenance) but it's nothing in comparison to the hundreds of thousands of people who flow throughout your page!
On top of that, you don't have to be so careful! When you run paid ads, every word, and line of copy has to be tight. It has to be very specific, every image has to be the perfect image to optimize conversion…
But with organic traffic screw it- if you get only 1,000 customers out of 800,000 views, whatever mn! You're not paying JACK!!
Meanwhile- paid ads: pay $$$ to get X views, and you pray to get even 1% of those people to buy!
(I still run ads of course, just saying that SEO is the way, the problem is SEO takes a lot of time and money as well. But what are your opinions?)