A better way to increase sales surely?

There has to be another way to increase sales than the usual tips… increase traffic, CRO, discounts, pay shipping costs…

I see on Betalist a bunch of companies creating on-site video for chatting with customers, but who has the staff numbers for that?

I think email is still a huge income stream, but it defo needs the right person to organize, write and set up the autoresponder.

Integration marketing will continue to play a bigger role, but that's not something peeps are willing to share and probably won't work for most.

There's a whole bunch of plugins on Shopify that offer weird and wonderful stuff, but I dunno…

I think most ecomm focus on the wrong problem.

So what is the right problem?

Relationships with customers, more intimacy..?

What do you think?

submitted by /u/wobbly-2-warrior
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