FB vs Shopify website visitors

Hi guys,

Can someone give me some feedback if they know the answer,

Maybe I'm doing something wrong I don't know but does Shopify register website visitors differently from Facebook?

I got 4k visitors to my Shopify store but when I make a custom audience on FB it says Below 1000.

I use 180 days All website visitors and it says always below 1000.

submitted by /u/capodiluka
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