Hello beautiful people. I'm a marketing and sales student writing a project about data privacy effects on digital marketing. I'm at a part of the project where I'm trying to find solutions to deal with apple users opting out on sharing their data after IOS 14 update. Thus, I want to hear it from you professionals, people working in the field what did you or your company do to deal with all these updates from apple? And what are you currently doing or should be doing to deal with this problem in the future as more and more companies will start implementing such updates? I'm interested hearing all different kinds of answers from you. If you have an answer and want to share, please. I'll buy you a beer if you're ever in Denmark. Cheers.