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How soon should I see results?

Currently running a niche clothing site, and in my second day of FB ads. I’m in the testing phase of 5 ads / interests at €5 a day each. When should I start seeing sales? I’m optimised for conversions in e packet countries, targeting women + one interest each. Obviously I know I’m not gonna get sales immediately, I’m just wondering how long I should run for with zero sales before I should know something IS wrong? I received one sale yesterday ( conversion rate is about 1.8 atm). Should I start changing creatives / ad copy etc? Much appreciated! The audience sizes differ as some have detailed ad targeting turned on as the interests were less than 1 million otherwise

submitted by /u/RightBank0
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