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Thoughts on my Store? The ad generates leads but the conversions are below par.

I have a hunch that the product might appear novel but the value proposition may be confusing. I could explain it here but I'm wondering if anyone here would understand it from the ad and landing page. This is the ad I'm using: https://www.youtube.com/watch?v=p8TK_P5S6kQ, and this is my ecommerce page that people see after clicking the ad: https://sitch.cards/.

Right now I'm targeting small businesses and freelancers with the ad. Thanks for any advice!

submitted by /u/COOLIO5676
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