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Does anyone know what this facebook ad error means please?

I'm getting the following whenever I try to advertise a product or post on facebook to get website purchases:

"No Conversion Events Available For This PixelThis pixel is on a website domain that has already reached its conversion event limit, so there are no available conversion events being sent through this pixel. Select a different pixel or edit your domain settings in Events Manager.Go to Events Manager"

I have no idea what it means or what events are. I can't ever actually remember setting up 'pixel' either. I just have a woocommerce store and linked it to my facebook page with a plugin. I used to be able to advertise things, but now I can't. It's quite frustrating.

Any clues appreciated, thanks

submitted by /u/robbieuk83
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