I'm looking into using blogging as a tool to help grow my business. What is the thought on linking products from other stores in those posts? For example, I am not selling fitness wear/equipment but linking to stores that do in a blog post about healthy living.
While I don't want to direct traffic away from my store, I think it would be good to have a variety of posts that don't appear to only be wordy ad campaigns for my products, but focus on providing value to my customers.
I'd love to discuss blogging for a business in other ways as well! I'm very interested to hear everyone's experience.