Help with starting a new eCommerce Brand/Store

A little bit of info on myself before I get too into this. I've been running and operating a eBay business for the past year now and it has been doing relatively well. I've been sourcing and flipping items and my metrics continue to climb but I know that in order to make serious money with eCommerce you need to have a specific item/brand/niche to work out of. I've been researching and know the steps that I need to make in order to make that happen except i'm having an extremely difficult time coming up with a product to sell. I don't want to create a fly by night operation and am more interested in creating a solid brand/product business so simply sourcing the hot items off of alibaba is kind of off the table. I have a few product ideas but ultimately am coming up with blanks. I guess what i'm asking is how did you go about creating your first brand/product and do you have any tips for someone like myself who's struggling in this particular space?

Thank you in advance to anyone to took the time to read this.

submitted by /u/NorthernInvestor
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