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Beginner advertising budget?

My website is not far from being completed. Customers can create their own custom animated family portraits, huge range of designs, lots of niche options (various sports , military etc) All via digital download

It's taken about 8 months of work so far, long 10 hour days.

I'm wary of Facebook ads as I keep reading they are not working well anymore, thinking of using micro influencers to start…. still feeling unsure, this is not my strong point!!

So, what would a good budget be to get this up and running? I've spent quite a bit on the site so far, few grand, so don't want to lose all my savings, but also don't want to come in too small and have the site dead in the water.

Help!!!! Thank you all

submitted by /u/noodlesoupslurp
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