Sustaining Initial Success

Hi everyone, this past week my site had a pretty successful launch of a new product. So much so, that we ran out of inventory (it's a handmade item). My question is, how do we sustain this launch when we restock? Right now, we have email marketing, social (organic and a small spend on paid), and YouTube (via created content). Is sustaining and consistency the only route to go? What's your advice on making sure I have consistent orders over the next few months? Thanks.

submitted by /u/Cleezytaughtu
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