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Should I make different ad groups or keep one?

I have 3 products in the same ad group all different color variations of each other. My keyword list in the ad group targets all 3 products simultaneously. When I search the different rankings for each product based on keyword performance, different variations rank higher for certain keywords than others. Should I separate my products into different ad groups and target them according to their performing keywords or leave them as be?

submitted by /u/airryde
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