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Chrome’s FLEDGE API testing to start soon on AdSense

AdSense will begin initial testing for FLEDGE API integration without rendering any ads, on a small percentage of traffic on or after 28 August 2022. There is no publisher revenue or performance impact expected and no change on how publisher controls apply for now. We’ll be sharing more information before AdSense starts rendering ads via FLEDGE. If you would like to turn off access to FLEDGE on your sites, you can do so via Chrome’s permission-policy header.

the use of Topics and FLEDGE is subject to Google’s EU User Consent policy requirements (e.g. obtaining users’ legally valid consent for the collection, sharing and use of personal data for ads personalisation).

What do you think about this guys, is this going to serve us any good like FACEBOOK Conversions API ?

submitted by /u/exitensialvoidd
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