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14 Useful Persuasion Techniques to Improve Sales

persuasion techniques

When running an ecommerce store, it’s easy to forget that visitor #3456 is a real, live person. A person subject to cognitive biases, persuasion techniques, psychological theories, etc.

Having a basic understanding of some of the most popular persuasion techniques can put you ahead of the competition. You’ll have insight into how you can turn theory into practice, science into cold, hard cash.

Here are 13 persuasion techniques that will give you an unfair advantage in the most important battlefield of all: the human brain.

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