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Social icons on site?

I have never had social icons on my e-commerce site but have been researching it lately. Most big brands have them so then you wonder why not… I want to hear from you if you're using them or not and why? It seems like it would help your brand presence by looking more legit but also takes people off your site. Some research shows that they barely get clicked on either. I know it's should definitely have social pages but not to sold on the icons.

Maybe it's best to put them on the contact form, email template, and newsletters. But not the footer?

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The Founder’s Zodiac: Lifelong Learning Resources for Every Entrepreneur Type

Illustration of a person scaling a mountain of oversized entrepreneur resources like books and digital devicesSome of the most successful entrepreneurs don’t have a formal education—they took the leap and made up the rest along the way. Outside the walls of traditional classrooms, free entrepreneur resources are plentiful. But which learning format is best for you? Take our quiz to discover your entrepreneur personality type and get tailored tips for lifelong learning.

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What Square’s acquisition of Afterpay means for startups

On Sunday Square announced it was gobbling up Afterpay in a deal worth $29 billion at the time of announcement. Alex followed up yesterday with more details on why the deal made sense for Square and Afterpay over here, but we wanted to ask some notable VCs what it means for the startup market.

For context, the Square deal follows a ton of money and interest flowing into the BNPL market. Just this year, VCs have invested in companies like Alma ($59.4 million, January 2021), Scalapay ($48 million, January 2021), Wisetack ($19 million, February 2021), Zilch ($80 million, April 2021) and Dividio ($30 million, June 2021).

Most of the investors we reached out to were generally bullish on the Square and Afterpay integration, but they were less excited about opportunities for other consumer BNPL businesses to emerge.

Then there’s Klarna, which raised $639 million at a post-money valuation of $45.6 billion in June, after raising $1 billion in March at a post-money valuation of $31 billion.

There’s also interest from some major public companies. After a slow start, PayPal is aggressively pushing BNPL services with merchants that offer it as a payment option. And there are reports that Apple is building its own BNPL offering through Apple Pay.

We reached out to Commerce Ventures founder and GP Dan RosenBetter Tomorrow Ventures founding partner Jake Gibson, Fika Ventures partner TX Zhuo, and Matthew Harris of Bain Capital Ventures to see what they thought of the deal, as well as what it might mean for the opportunity for other BNPL companies and startups.

The main takeaways? “Buy now, pay later” may be effective at driving retail conversion, but scale matters and long-term margins look slim for BNPL startups.

Now, let’s hear from the venture community.

The venture view

Why is the BNPL market so hot?

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Host and platform recommendations?

Which is the best host & platform for a multi vendor e-commerce site where the sellers handle shipping and collecting money for their products (cash on delivery is the most popular method in my country rn)? I plan on taking a subscription fee instead of commission per product. They would basically sign up and pay a monthly fee in exchange for being able to have their products listed in my store.

Is WooCommerce and Bluehost appropriate for this?

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US Cybersecurity Plan Welcomed, but Software Tracking Troubles IT Sector

The U.S. government is moving quickly and aggressively to address cybersecurity vulnerabilities affecting both the federal government and the private sector. Information technology companies that are directly and indirectly involved in providing IT products and services to the federal government will be especially affected by the “Executive Order on Improving the Nation's Cybersecurity.”

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Are you responsible for uncollected items?

Hello ecommerce, I came to you with a new question as a newbie.

Let's say there are no insurances here and you ship internationally.

Your customer provided an invalid address and the carrier decides to return it to you, but it isn't moving to you, instead it's delivered eventually to some carrier's warehouse in the customer's country.

Are you required to refund when the item isn't back to you, When it is the customer's fault for providing a wrong address?

What happens when the customer opens a dispute on PPL or Stripe?

What if the customer only contacts you after "delivered to sender" when it didn't really.

What if the customer is unresponsive and never collects their parcel?

As a seller, should I refund? Send a replacement free of charge or charge them?

Please help.

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Using an existing email list to launch a new store?

Anyone used an existing store's email list to seed/launch a new related store?

How did it go? How did you do it?

For the sake of argument let's say I have an established ecommerce store selling branded cat litter.

I'm about to launch a new store for selling cat beds. There's a huge overlap in audiences and it's safe to say those customers on my cat litter list will be 99% interested in buying a cat bed.

For various reasons it makes more sense to run the 2 stores seperately.

My question is, would you leverage your existing customer base for the new store and if so, how would you go about it to a) Not piss off your existing email subscribers and B) Maximize value add for them?

Any advice/discussion welcome

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New E-Commerce Shop – Feedback & Advice Wanted

Hello all!

I have recently started my E-Commerce shop (https://techdockshop.com), which has been live for about 10 days now. Within this period I've only been able to generate little traffic, with about 300 unique visitors, mostly from FB ads and friends and family – No sales at all yet. As such, I am wondering if there is something wrong with the website, or if I should be approaching Marketing differently?

  • Should I use PopUps on my website? (I.e. For E-mail marketing & Generating Sales?)

  • Should I start blogging on my website to improve SEO?

Any feedback and advice is much appreciated

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E-commerce business owners: what’s your biggest challenge with inventory handling at the moment? What keeps you awake at night?

Are you stocking too much and blocking cash, running out too soon, can’t tally the count and volume, others – please elaborate

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FREE FINANCE WORK

Offering free financial analyst work for any startup having a difficult time producing income statements, budgeting/ marketing, etc.

5 years of experience, Ivy League education.

Looking to take on new challenges and enter different fields of financial work!

Pm me for more information!

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